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How I became the Face of my brand.

Funke Tonye-Preghafi

How I became the face of my brand.
👇🏽
Photographer had been booked.
Models had been paid for and call time communicated.
Small chops was available
Makeup artist and hair stylists were working on the mood board.
I was pumped as I needed images for socials.
20 mins past model call time,no models had come.
Started calling and it was one excuse after the other.
1 hr past model call time,everyone on set was getting antsy.
I had already started practicing the poses that the photographer was to show the models and how to hold the products.
1 hour and 20 mins, no one in sight!!

I looked into the mirror and said ‘Funke,the little
Beauty you have put it to good use today!!!

I looked at the entire team and said ‘I AM AVAILABLE,USE ME!!!!!!’

For a second I thought that consumers wouldn’t want to see an older person (Over 40 years old) being the face of a beauty brand in Nigeria.

Models came in late,joined the shoot at the end.
These images have been shared,commented on positively,used During brand exhibitions and increased brand patronage.

Lesson learned-You beautiful in your own way.
It’s never too late to serve face and looks.
You are your best influencer.
#beauty #brand #beautyfounder#blotbabe

 

Makeup: Efemena Akugbe for @diolsclassics

Photography:Jeremy Doro for @Jeremyimagine


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BLOT BEAUTY BASICS

Founded in 2015, Blot Beauty Cosmetics is the brainchild of Funke Preghafi, Being in the global beauty industry for over 10 years exposed her to the lack of diversity in the industry and the need by Multicultural women to find products suited for them. With Long-lasting Liquid Lipsticks curated for diverse skin tones, Face Primers to combat the excess secretion of sebum experienced by women of color, Dewy finish foundations and a wide range of powders and beauty accessories.

Blot Beauty Cosmetics is for the unapologetic beauty and reminds women not to settle because they are enough and beautiful as they are.

That Being said-Welcome to Blot Beauty Cosmetics.


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